Our pages show Flow in two ways. A product mock is a drawing of Flow’s screens, built into the web page. Some mocks move or respond when you click them. A product shot is a real screenshot of the Flow app.
Product mocks appear on the homepage, the Flow page, the Manifesto, the Paths and Compare pages, and in essays. They use fictional sample data. A mock shows how Flow works, but it is not the app. It may make a screen simpler, skip steps, or look different from the version of Flow you have.
Product shots appear in the Flow tour, on Flow feature pages such as Night Shift and Living Documents, and in path walkthroughs. They are real screenshots of Flow. Where we can, the caption or the page names the Flow version they came from. The documents in shots also use fictional sample data.
Why we use mocks: Flow changes fast. From August 29 to September 28, 2026, we shipped 15 Flow releases, from 1.5.6 to 2.0.3. Four of them were feature releases: 1.6, 1.7, 1.8 and 2.0. At that pace a screenshot can be out of date within days. A mock lets us show how Flow works without passing off an old screen as the current one.
What you can rely on: the Flow app, its release notes, and the terms for your plan describe what Flow does. A mock does not. If a mock and the app differ, the app and its release notes control. Numbers we measured, such as how long a task took or what it cost on a Mac, come from real runs of Flow, and each one links to the walkthrough it came from.
If you think a mock or a shot shows more than Flow does, tell us at [email protected] and we will fix the page.